Original WW2 Volunteer Recruitment Poster. 'Lend A Hand On The Land'

A very fine propaganda recruitment poster for the Land Army. Britain re-created the World War I Ministry of Information for the duration of World War II to generate propaganda to influence the population towards support for the war effort. A wide range of media was employed aimed at local and overseas audiences. Traditional forms such as newspapers and posters were joined by new media including cinema (film), newsreels and radio. A wide range of themes were addressed, fostering hostility to the enemy, support for allies, and specific pro war projects such as conserving metal and growing vegetables. In 1940 in particular, Winston Churchill made many calls for the British to fight on, and for British units to fight until they died rather than submit. His calls for fight to victory inspired a hardening of public opinion. Determination raised the numbers of the Home Guard and inspired a willingness to fight to the last ditch, in a manner rather similar to Japanese determination, and the slogan "You can always take one with you" was used in the grimmest times of the war. British victories were announced to the public for morale purposes, and broadcast to Germany for purposes of undermining morale.

Even during Dunkirk, an optimistic spin was put on how the soldiers were eager to return.

When the U-boat commander Gunther Prien vanished with his submarine U-47, Churchill personally informed the House of Commons, and radio broadcasts to Germany asked, "Where is Prien?" until Germany was forced to acknowledge his loss.
The turn of the war made BBC's war commentaries much more stirring.

We never normally comment of the investment potential of any collectable, but the potential for all underpriced WW1 and WW2 posters must be incredible, for example the more famed poster, 'Keep Calm and Carry On' can now sell for over £20,000. This poster is "14.75 x 19.5 inches

Code: 20933